Customer experience has long been a top priority for businesses, and 2019 will be no different. Fast and reliable communication with customers, regardless of where you are, can lead to increased sales, repeat business and referrals. On the other hand, poor communication can quickly lead to decreased sales, frustrated customers and your company’s reputation in decline.
Cloud-based document management solutions, e-signature platforms and video-conference apps make it easy to overcome borders. However, using technology to reach your far-away customers is a make-or-break opportunity. While it offers you the ability to better connect with some, it can turn off those looking for a more personal experience.
Staying in touch, celebrating joint successes, and being responsive remain the most effective ways to build and maintain healthy and ongoing long-distance client relationships.
Hold online meetings to ensure you’re both in sync on the status of projects
Timely, efficient communication should be a priority. Besides traditional email and phone, online video conferencing is another fantastic way to hold small brainstorming sessions while strengthening the bond between yourself and your client.
Conduct video chat meetings at regular intervals. A video conference is the best way to make sure everyone is on the same page for the projects you’re working on. Besides several meeting modes, SignNow’s integration with Zoom makes it easy to generate, share and even e-sign documents online.
Increase your flexibility by staying in touch 24/7
It’s important to be flexible with your schedule. Your flexibility, as well as adaptability, makes up the foundation of your relationship with clients.
It might not always be convenient for you to work late in order to get your client what they need on their time, but clients really appreciate it when you do. For 5.7 million daily users, SignNow makes it easy to sign documents 24/7 on any device, using any operating system.
Be attentive and responsive to your clients
The longer it takes to get back to a customer, the less important the customer feels. Tell customers when and how you’ll keep them updated on actions for things that are not yet resolved. All customers like a quick turnaround time and to fully understand that, you should put yourself in the customer’s shoes. Use technology for instant updates on your clients’ actions. For example, with SignNow you receive instant notifications any time your documents are signed or completed.
Celebrate success with your clients to show your loyalty
Small gestures go a long way with any client, but sometimes it’s hard to remember the small things when your client is in a different city. Making an effort to celebrate your customer’s success is a great way to build a solid relationship and increase loyalty.
Simply set reminders for your client’s accomplishments. Whether it’s the launch of a new product or you’ve just closed and large deal with them, something as small as a “Congratulations!” text or email can go a long way.
Online meetings, flexible schedules and attentive responses can be the difference between a 3 or 5 star customer experience. Going the extra mile pays dividends towards your company’s overall reputation.